Introducing 'Promote Sustainability - Get Great Tea' The Eco-Cha Indiegogo Campaign
October 25, 2014
We’re really happy to release this news. We’ve just launched an Indigogo campaign aimed at supporting the traditional, small-scale tea industry in Taiwan.
Mr. Lin went from a self-run local farm to large-scale tea cultivation, and is now returning to his family land to grow organic tea and cure it in his home factory.
The goal of this campaign is to purchase Mr. Lin’s inaugural harvest and make it available exclusively to the backers. We’ll also produce a video documentary on the entire process of setting up this farm, from inspection and certification to harvest and processing.
Please have a look at the video, which explains everything in detail, and has some great shots of tea making!
This batch of Alishan High Mountain Jin Xuan Oolong summer 2020 harvest has a very pronounced buttery character. Starting with the leaves put into the pre-heated tea judging cup, they exuded a pronounced buttered toast/popcorn aroma. But the flavor profile is replete with an uncanny buttered popcorn note, it's almost unbelievable! How can tea leaves do this?! It's not only buttered popcorn either! There are distinct floral and vegetal notes that balance out the incredulous and delicious buttered popcorn flavor. OK, enough repetitive description! Click hereto get your share.
This is what an award winning Wenshan Baozhong Tea looks like, in its dry leaf state, of course. Notice the uniformity in the size and coloration of the leaves. The yellow hues are only in the spine of the leaves, which would naturally protrude into a stem, but the stems have been removed, along with the larger, lighter colored, over-matured leaf stock. This uniformity of leaf material offers a pure flavor profile. It allows for a complexity of aromatic and flavor notes, but it comes from a uniform stock which is essential in producing a purity of character. This is a fundamental aspect of competition grade tea. It's not muddled. It's refined.
Batch #55 of the Eco-Cha Tea Club is an award-winning Wenshan Baozhong Tea that was entered in the recent spring tea competition of the local Farmers' Association. Preparation for competition involves removing the bulkier stems from the leaves, and also sorting the leaves by coloration to achieve the most uniform stock of leaf material possible.