Eco-Cha's INDIEGOGO Campaign Documentary Film Release!

July 20, 2015

Dear Supporters of  our "Promote Sustainability — Get Great Tea" campaign,

We sincerely thank you for your patience and understanding regarding the production of the documentary film that we promised you. It's taken us much longer than we initially thought, but we are now able to fulfill our promise. We can now present you with a short film that documents the organic certification of Mr. Lin's newly established tea farm and our cooperation with him in purchasing the entire inaugural harvest. The film also provides an overview of tea production in Taiwan, and a portrayal of why this is a prototypical case of sustainability in the local industry.

We hope that you enjoy experiencing the story in video, with faces and voices to go with the names and facts, and find the overall content meaningful and informative. We also hope that this film will inspire a new trend of local artisans recognizing the value of their resources and skills in providing a specialty product while implementing sustainable farming and production methods.

This film is a direct extension of our sourcing director Andy Kincart's MBA thesis that he completed exactly one year ago, titled "Sustaining The Product Value And Quality In A Growth Industry: Case Study Of Traditional Taiwan Tea". So suffice it to say that Andy is feeling a new sense of accomplishment in his personal response to the local Taiwan tea culture that has slowly but surely directed his life path over the last 25 years.

Without further ado, we are proud to present Taiwanese Oolong Tea: A Thriving Tradition





Leave a comment

Comments will be approved before showing up.


Also in News

Roasted High Mountain Black Tea Tasting Notes | Eco-Cha Tea Club
Roasted High Mountain Black Tea Tasting Notes | Eco-Cha Tea Club

June 16, 2021

We continue to be captivated by the character of Batch 67 of the Eco-Cha Tea Club. From the appearance of these dried leaves above to the color of the brewed tea, and of course, most prominently — its flavor profile, it's a unique tea. This is what we most appreciate about the Club — finding something that we truly excited to share. The flavor of this tea is not something we can say we have had before. It really has a lot going on!

View full article →

Roasted High Mountain Black Tea | Eco-Cha Tea Club
Roasted High Mountain Black Tea | Eco-Cha Tea Club

June 16, 2021

Eco-Cha first met Mr. Zhan in 2016, when we smelled tea being roasted beside the historical train station in Shuili — one of our favorite mountain towns in central Taiwan. We learned that he had been transitioning his family tea farm to natural farming methods for several years already. We said that we looked forward to learning more about his work, and hoped to have the chance to procure some tea! Well, some things take time... and 5 years later, here we are — finally able to share a batch of his tea with the Eco-Cha Tea Club!

View full article →

Gateway to the Alishan High Mountain Tea growing region in Taiwan
Alishan High Mountain Jin Xuan Oolong Tea Sourcing (Summer 2021)

June 11, 2021

This year's second crop of Alishan High Mountain Jin Xuan Oolong began to be harvested last week, before rains that lasted several days. Then resumed earlier this week. We first visited our primary source of Alishan High Mountain Tea to taste their first two days of summer harvest. 

View full article →