The Advantages of Being Based in Taiwan for Eco-Cha and Its Consumers
We live in in the heart of tea country in Taiwan. We've been here for over 20 years, and this why are valued by our loyal customers. We believe there is no substitute for being here on the ground in terms of immersion in and representation of contemporary Taiwanese Tea Culture.
We have an ongoing direct involvement in some of the most progressive aspects of the tea culture and industry here. It’s the level of ongoing contact and relationships formed with families of tea farmers and representatives of tea culture that is the foundation Eco-Cha is built upon.
These connections allow us to source unique, small batches of some of the best tea available here that typically do not make it into stores even here in Taiwan. We have been visiting the homes, farms and factories of tea farmers in Central Taiwan for 20 years and have developed life-long friendships and observed generational shifts within the industry. This is not a just business connection, it is a cultural orientation that has been sought out and absorbed by a deep yearning for traditional culture.
Eco-Cha aspires to share this rich culture by documenting in video, images, and writing our involvement here on the ground. We want to share the tea, its origins, and its ever-evolving culture with the world.
This was originally posted as a vendor profile interview on TeaDB. Click here for the full profile.
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Batch 65 of the Eco-Cha Tea Club was initially sourced by our friend for entry into the largest Oolong Tea Competition in the world. The standard of this competition is a medium/heavy roast, so it requires a significant level of oxidation in processing the tea leaves for optimal results. This is where this batch of tea varies most significantly from the market standard of Taiwan's High Mountain Tea. High Mountain Tea is minimally oxidized and unroasted — offering a fresh green character with a floral bouquet. This batch was not only more oxidized, but also delicately roasted to offer a more balanced, sweeter character with fruity and pastry components to compliment the floral notes.